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Joshua
Posts:2831
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Member since: 2007-03-16
:: Quote ::
Subject: Acronyms used on Publisher-World
AFAIK - As far as I know
Aff. - Affilliate links
API - Application Programming Interface for automated/programmatic access to services such as search
ARB - Arbitrage
CPA - Cost per action (flip side of PPA)
CPC - Cost per click (flip side of PPC)
CPL - Cost per lead (flip side of PPL)
CPM - Cost per thousand (flip side of PPM)
CSS - Cascading Style Sheets.
CTR - Click through rate
DNS - Domain Name System (converts www.example.com into its IP address)
eCPM - effective Cost per thousand
EPC - Earnings Per Click
HW - HardWare
IANAL - I Am Not A Lawyer
IIS - Internet Information Services.
IIRC - If I Recall Correctly
IMHO - In My Humble Opinion
IP - Intellectual Property
IPR - Intellectual Property Rights (copyright, patent rights, etc)
LOL - Laughing out loud
MFA - Made for ads or adsense
PIP - Payment in progress
PM - Private message
PPA - Pay per action
PPC - Pay per click (also jokingly "Pills, Porn and Casinos" after some of its infamous major users)
PPL - Pay per lead
PPM - Pay per thousand
PSA - Public service ads
PV - Pageviews
ROFL - Rolling on the floor laughing
RTFM - Read The Flipping Manual!
SW - Software
URL - "Uniform Resource Locator," this is the address of a resource on the Internet
YMMV - Your Mileage May Vary

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Edited 19 time(s). Last edit at 05/23/2008 10:30PM by Harold.
June 30, 2007 04:57PM

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